[Amber Premium Rebrands to AMBR, Shifts Focus to AI Agents for Finance and Enterprise Sectors] BlockBeats News, September 1 — Amber International Holding Limited (NASDAQ: AMBR) announced today that the company has officially rebranded from its original name Amber Premium to the new brand AMBR, marking a fundamental transformation of its business. Following the transition, the company will become an AI agent-focused enterprise, dedicated to creating specialized AI agents for the finance, enterprise, and growth sectors. At the same time, the company unveiled its flagship personal finance AI agent, Ambre, and officially launched its marketing AI agent, MIA, for enterprise clients. According to reports, AMBR's first flagship product, Ambre, aims to make personal finance management smarter, more intuitive, and more actionable. Users can explore their financial information through natural language, and Ambre will provide targeted insights based on their actual holdings, interests, and relevant market information. In addition, AMBR has introduced MIA, an AI agent specifically designed for the marketing sector, which is now officially available to enterprise clients. [Original Link]