Most people don’t care about blockchain. They care about better experiences. Last year, @FIFACollect moved its marketplace to an Avalanche L1. At Summit, CEO Francesco Abbate will share how the move improved the platform, and what’s next. Tickets: http://avalanchesummit.com Francesco is CEO of FIFA Collect and Modex, the technology company powering FIFA’s digital collectibles ecosystem. FIFA Collect chose Avalanche after evaluating its options across scalability, cost, compatibility, customization, and security. The migration was so smooth that users barely noticed. Exactly how good infrastructure should work. Come to Summit to hear how blockchain can help one of the world’s biggest sports brands serve a growing global fan base without making the technology the story. Sept 16–17 | Chelsea Industrial, NYC(Avalanche🔺)