[Bezos Drives Redesign of Streaming Service Prime Video, Focusing on AI] BlockBeats News, July 23 – Four sources revealed that Amazon (AMZN.O) founder and CEO Jeff Bezos has urged Prime Video head Mike Hopkins to undertake a comprehensive overhaul of the streaming service Prime Video, placing artificial intelligence at its core. Internally referred to as 'Lighthouse,' the project aims to showcase Amazon's AI capabilities to over 200 million Prime Video users. Sources stated that the 'Lighthouse' project is seen as one of Amazon's key initiatives to enhance its position in the AI field. Additionally, other AI projects, such as multi-year upgrades to the Alexa voice assistant to provide more natural conversational responses, have yielded mixed results and remain in a loss-making state. Click the link below to access the original article and join the Beating · Feishu AI News Channel for 24/7 global AI news and updates.