Foresight News|Dec 03, 2025 10:28
**[He Yi: Internally, I still adhere to the role of "Chief Customer Service Officer," as the next decade will see accelerated integration of traditional and new finance]**
Foresight News live report: Binance Co-Founder and Co-CEO He Yi stated during the Binance Blockchain Week event that serving as Co-CEO is both an honor and a responsibility. However, she continues to maintain her role as "Chief Customer Service Officer" internally, directly addressing user and community needs. She attributes her decision to remain at Binance to a sense of responsibility: a large number of users entrust their assets to the platform, which means Binance is not only managing substantial funds but also participating in shaping a new phase of the global financial system.
Reflecting on October's market volatility, He Yi believes this round of adjustments was primarily triggered by institutional funds exiting under macroeconomic pressure, consistent with the high-risk nature of the industry as a whole. In such extreme market conditions, Binance's role is to maintain a fair and transparent trading environment and make every effort to minimize losses for ordinary users, rather than intervening in market behavior. Discussing the industry's trajectory, she predicts that the next decade will be a critical period for crypto technology to deeply transform traditional finance. Instead of Web3 replacing traditional systems, it is more likely that traditional and new finance will accelerate their integration. Blockchain, much like the internet's impact on media, will make finance more efficient, transparent, and inclusive.
Speaking about Binance's long-term strategy, He Yi emphasized that the platform's core focus remains on user protection and industry development, rather than short-term profits. She pointed out that the truly scarce resources in the crypto industry are talents who understand technology, finance, integrity, and professionalism. The industry's future growth will require a significant influx of new talent. Currently, Binance's global user base has surpassed 300 million. He Yi believes Binance's growth to this scale is not due to absolute superiority in products or technology but rather its unwavering commitment to the principle of "users first," which has been the key to maintaining its leading position in a highly competitive market.
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