
冰蛙|May 12, 2025 10:09
Sweet x SCOR: Playing games and getting F1 tickets? 44% for airdrops? New opportunities for TON ecology? 》
Is TON's ecosystem dead?
In fact, there are also some projects with good basic performance that are still being silently built, such as Sweet.
The financing includes Animoca Brands and FBG Capital
As a heavy racing enthusiast, I will pay more attention to projects that involve serious collaboration with real-world sports leagues. But to be honest, most projects just rely on brute force traffic, there's nothing real, and the playability is too poor.
The wave of TG gaming craze in Notion, which can be described as a game, actually has gameplay that is basically equivalent to "dot dot dot+invitation system". It follows the trend of using traffic to drive gameplay and narrative to support valuation. However, it has been proven that this path works, but the lifespan is extremely short, retention cannot be achieved, and the user experience is extremely poor.
What Sweet wants to do this time is to integrate Web3 into real sports scenes and activate the sports fan community through playable, shareable, and redeemable paths. However, whether this can be achieved and not reproduce the glory of the TON ecosystem requires some new things. Let me take a closer look next.
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1、 Sweet's basic information
Sweet was founded in 2017 and is not unfamiliar with many NFTs. It is a platform focused on sports digital collections and Web3 interactive experiences. But Sweet's resources are indeed a rare exception. The main reason for its exception is that its cooperation resources deeply bound to real sports leagues are very scarce. After checking the official website, it was publicly announced that:
NHL National Hockey League
MLS American Professional Football League
F1 Formula One
NBA league partners (multiple teams)
Truly authorized, truly cooperative. The resource aspect is indeed very top.
It is one of the few encryption platforms that has truly received "official endorsement", rather than the common market trend of hype and fake cooperation projects.
Recently, there has been a new collaboration on the project with SCOR (supported by the SCOR Foundation). The first two TG games (ice hockey and football) were launched in April and received very good feedback in Europe and America, but the Chinese community has not yet spread widely.
The basketball game that will be released in May is different this time, as it will be adapted to the Chinese market. The official emphasis on the entire Chinese community is evident.
PS: I went in and played a slam dunk game, which is quite retro with a bit of Super Mario pixel art style. The game is simple, but still requires a little bit of control, and brainless points cannot earn points.
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2、 What is SCOR? How do you play? Is it worth participating in?
If you just treat SCOR as a token for playing games on a regular basis, you may have overlooked its truly interesting aspects. Briefly analyze.
1. Core positioning
SCOR is the native incentive token of Sweet platform, which directly applies to multiple real and usable scenarios, including:
Game props and similar items in TG mini games
The points system within the Sweet platform
Official digital collectibles purchase (NHL, MLS)
Sports event tickets and limited merchandise
VIP offline benefits provided by specific alliances
In one sentence: A universal ticket token built around sports content, fan economy, and game interaction, which can not only circulate on the chain but also be used in the real world.
2. Current participation method
At present, the project is still in the gem accumulation stage, and you can experience three retro pixel mini games that have been launched on Sweet's Telegram channel: Glove Hero (ice hockey) - not localized in Chinese; Ice Snake (football) - not localized; Basketball Quest - Sinicized, has been launched.
Specific steps:
1) Accumulate in-game assets such as "gems" by completing game tasks, earning high scores, inviting friends, and binding wallets
2) After TGE, gems can be exchanged for SCOR tokens
3) No wallet required, TG can be used with just one click, truly zero threshold participation
3. Why do I find it interesting?
To be honest, if it's just playing games to exchange coins, it's just another Notion. But there are two things that really attract me to SCOR:
Firstly, it establishes a connection between the on chain and the real world
Tokens can be exchanged not only for on chain items, but also for real-world tickets, official merchandise, limited edition collectibles, and even the opportunity to redeem VIP experiences for sports events. This is extremely rare in today's Web3 projects. You could even say that this is a bit like the RWA version in the sports industry.
Secondly, Sweet is a project that truly collaborates with the alliance
Not the project party that pasted the logo, not a fictional IP, but a partner that has a genuine authorization relationship with NHL, MLS, NBA, and F1. This represents the operational resources and user entrance behind the platform, which itself is a moat. On this point, it's really impressive.
4. Why is it worth participating, and where is the logic?
The biggest difference between this project and the Notcoin round is that its reward system has real-life scenarios, not hype driven by market speculation. It is obvious that I am taking a long-term route, not just casually finishing the running game. However, based on this, I have a few logical judgments for your reference.
1) The project is reliable, Sweet has years of accumulated sports resources; The launch of SCOR is a further extension of the original Sweet system, rather than a routine of "creating a coin out of thin air and conducting airdrops through games".
2) The gameplay is easy and easy to play with TG, but it's not just a brainless game. The theme is quite clear. Although SCOR's three mini games are lightweight, each one is designed around a specific sport (ice hockey/football/basketball), with a clear theme and a competitive feel, which is also conducive to capturing segmented interest users. Simply put, it's not about fingers, it's about interest and participation.
3) Early participation had a gem advantage, but now the participating users have a first mover advantage. In addition, Sweet has also made localization and rhythm arrangements for the Chinese community, indicating that it is not only focused on European and American communities, but Chinese users may also be a key focus for future efforts.
4) Linking with offline real sports scenes is not simply a virtual narrative. This is the biggest highlight: SCOR is not just a game currency, it can be exchanged for real-world items such as tickets, merchandise, VIP benefits, alliance collections, and various sports event benefits.
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3、 Conclusion: The opportunity for "sports fans" may really be coming
The TON ecosystem has gone through the entire process from the explosion of Notch coins, to the proliferation of duplicate disks, and then to the overall decline. What we see is that projects that rely on attracting new customers, promoting rankings, and hype can have short-term effects, but lack real-life scenarios and long-term design, and are destined to not live long. Looking back now, what exactly is missing on TON?
The lack of sedimentation of real resources, real users and assets, and even more lacking is the continuous construction of narrative projects.
Sweet and SCOR are not just talking about the 'sports fan economy', but directly bringing in the NHL, MLS, NBA, and F1. The project also clearly states that SCOR can exchange event tickets, limited merchandise, VIP benefits, and is not intended to airdrop a disc, but to build a sustainable incentive path around fan behavior.
In addition, 44% of SCOR tokens will be dedicated to ecosystem development, providing long-term engagement incentives for fans, players, and partners, with an overall focus on the community.
Attention: This article only provides narrative and project fundamentals explanations. Whether or not to participate in airdrop activities depends on factors such as on chain and off chain data, TGE time, token economics, and odds. Friends are advised to conduct their own research and understanding, Dyor!
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