In the cryptocurrency market, “listing currencies” has never been a simple matter.

It is both a test of trend judgment and a comprehensive game of risk control, time efficiency, and trade-offs of user interests. In 2025, in an environment of high market volatility and strong differentiation, Huobi HTX provided a clear and reviewable answer — listing currencies must be smart, which means continuously creating redeemable wealth effects for users in three dimensions: “time, judgment, and risk.”

First look at the results: In 2025, Huobi HTX outperformed the market in “participatory gains.”

Reviewing the performance of new assets on Huobi HTX in 2025, there are some key indicators: a total of 166 new assets were launched throughout the year, covering core tracks such as AI, Meme, Layer1/2, BSC, RWA, stablecoins, and DeFi; 96 assets saw increases of over 100% after launch; 9 assets saw increases of over 1000%; the highest annual increase came from PIPPIN, which surged by 9500%.

However, compared to “highest increases,” what gives Huobi HTX more competitiveness is the time window available for regular users.

In 2025, among the assets launched by Huobi HTX, the proportion of cryptocurrencies that increased by more than 20% within 7 days was 17.47%, ranking first among peer mainstream exchanges. This indicator is not merely an extreme case; it reflects that new assets on Huobi HTX have a high probability of generating positive price feedback soon after they are launched.

How were they able to achieve this? The answer lies in the “time dimension.”

In Huobi HTX's consistent asset strategy, there is a very clear consensus: in the cryptocurrency market, time itself is profit.

AI Track: Bringing trends a whole cycle ahead

At the beginning of 2025, AI Agent and DeFAI were centrally launched. Within just 11 days from January 18 to January 28, Huobi HTX continuously launched 11 AI-related projects: NEUR, BUZZ, AVAAI, PIPPIN, ARC, GAMEBASE, AI16Z, GRIFFAIN, ELIZAOS, SWARMS, DEGENAI. Almost all of them were either debut launches or very early listings, except for AI16Z.

While the market was still “confirming whether AI is the main line,” Huobi HTX had already completed structural layouts, allowing users to configure their positions before the trend formed rather than being passively forced to chase highs at the most crowded emotional moments.

Leading mainstream exchanges in listings: Wealth effects are not predicted but rather about positioning early.

In 2025, Huobi HTX achieved preemptive layout in multiple core tracks over the mainstream markets, with many assets launched prior to trend formation. This ability to “position early” gave Huobi HTX a time advantage among many structural opportunities.

Huobi HTX led the market’s mainstream exchanges by launching 18 assets. For example, projects like PLUME, BANK, BIGTIME, USD1, TRUMP, etc., were all launched on Huobi HTX spot trading before widespread market attention, giving users more ample price discovery periods and participation space. When industry consensus gradually formed, users on Huobi HTX had already completed their layouts rather than passively chasing emotional peaks.

This timely judgment to capture quality assets in prime tracks is particularly evident in BSC assets.

• DONKEY: Launched when the market had yet to form scale discussions, then received funding attention, with a peak increase of 6811%;
• M: Early layout in structural tracks, followed by consistent promotional efforts, achieving a phase increase of 4186%;
• ASTER: Became the first CEX to launch on the whole network, then gained broader market recognition, increasing by 340%;
• Binance Life: Became the first CEX to support Chinese Meme, launching before the narrative had spread, leading to an increase of 438%.

These early assets are not merely about “getting on early,” but are based on continuous tracking of on-chain data, community activity, and funding trends. Being ahead in timing is essentially a reflection of sharp judgment. In the cryptocurrency market, prices never rise suddenly; they are rewards for early positioning.
True “smartness” means not exposing users at the wrong time.

A “smart” listing strategy does not equate to “all projects being launched at the first moment.” Waiting and delaying launches can also be a responsible strategy for users. Some projects may not be suitable for user participation on the first day, but at the right moment, they are still worth seeing. For instance, certain VC tokens have concentrated unlocking periods, leading to significant initial sell pressure; Huobi HTX anticipates the combination of high sell pressure and short-selling sentiment, choosing to delay launches until the market has completed the transition and confirmed the project's resilience, which often leads to considerable price increases, validating the correctness of such a delay strategy.

Beginning of 2026: What is the “smart money” doing on Huobi HTX before the Spring Festival?

Before the Spring Festival, it has always been the most authentic time window for capital behavior. Current market data shows that experienced funds are completing layouts in advance on Huobi HTX, characterized very clearly: leaning towards early but verified structural assets; leaning towards projects where risks have been released but values are not fully priced; avoiding high uncertainty, purely emotion-driven short-term speculation.

Looking back at 2025, the principle of “listing what is hot” mentioned by global advisor Sun Yuchen has constituted the underlying logic of Huobi HTX's asset strategy throughout the year. The asset strategy of Huobi HTX always revolved around three core questions:

First, is it early enough? True “fire” often appears before consensus is formed. Huobi HTX completed its layout by tracking on-chain data, community activity, and funding structure in advance, bringing the “fire” time dimension forward before the trend erupted.

Second, is the judgment accurate? Selecting projects with sustainability within hotspots to avoid purely emotion-driven and structurally imbalanced assets, binding “fire” with sustainability.

Third, is it standing on the side of the users? The ultimate goal of listing is not to chase traffic but to create redeemable participation windows. By employing strategies such as early layout, phased observation, and risk filtering, making “fire” truly transform into wealth effects.
Data, timelines, and real wealth effects have already provided the answer. Entering 2026, this logic will be further strengthened and validated. On one hand, Huobi HTX will continue to uphold a “value return” strategy, tightening entry standards and prioritizing the launch of assets with real income, compliant foundations, and sustainable business models, ensuring that “fire” is built on value. On the other hand, it will also continue to maintain market sensitivity with the “listing what is hot” approach, focusing on deterministic tracks such as RWA, predictive markets, Perp DEX infrastructure, and mobile PayFi.

2026 has already begun. As a new cycle gradually unfolds, Huobi HTX is accompanying global users steadily through “holding coins across bull and bear cycles” with a more mature, restrained, and smarter asset strategy, reaping substantial wealth returns for long-term believers.

About Huobi HTX

Huobi HTX was established in 2013, and after 12 years of development, it has evolved from a cryptocurrency exchange into a comprehensive blockchain business ecosystem, covering digital asset trading, financial derivatives, research, investment, incubation, and other businesses.

As a leading global Web3 portal, Huobi HTX adheres to a development strategy of global expansion, ecological prosperity, wealth effects, and safety compliance, providing comprehensive, safe, and reliable value and services for virtual currency enthusiasts worldwide.

For more information about Huobi HTX, please visit https://www.htx.com/ or HTX Square, and follow X, Telegram, and Discord. If you have further questions, please contact glo-media@htx-inc.com.