[Bank of America Assigns Adobe an 'Underperform' Rating and a $190 Price Target] According to a report by Golden Finance, on July 7, Bank of America resumed coverage of Adobe, assigning it an 'Underperform' rating and a $190 price target. Analysts believe that generative artificial intelligence (AI) is gradually eroding the competitive advantage of this software giant, despite its stock price currently nearing the lower end of its historical valuation range.