MEXC Report: Airdrops lead user growth, with a new user contribution rate of up to 35%

BlockBeats News: On April 23rd, according to MEXC's latest report, airdrops have become one of the most effective ways to attract new users. In some months, airdrops bring in as many as 35% of new users. As of April 20, 2025, the cumulative prize pool for MEXC airdrop activities has reached approximately $13556900, attracting a total of 469205 users to participate. The data shows that the CIS region, Southeast Asia, and South Asia have the highest participation rates, at 67%, 51%, and 32%, respectively.