Google is enhancing its Google Finance platform with the help of AI, adding deep research capabilities alongside the inclusion of market data from leading prediction markets Polymarket and Kalshi. 

The prediction market data is expected to roll out in the coming weeks, with first access provided to Google Labs users. 

“We’re also adding support for prediction markets data from Kalshi and Polymarket, so you can ask questions about future market events and harness the wisdom of the crowds,” the firm wrote in its product update.



Once a user has access, they’ll be able to ask questions in natural language via the Google Finance search bar, and be presented with relevant data from the markets. 

“Just ask something like ‘What will GDP growth be for 2025?’ directly from the search box to see current probabilities in the market and how they’ve changed over time,” the update reads. 

Prediction market popularity has surged in recent months, spearheaded by Polymarket and Kalshi, which recently raised funds at valuations of $9 billion and $5 billion, respectively. 

The pair became the first officially licensed prediction markets of the NHL in October and have pushed incumbent wagering apps, like DraftKings and FanDuel, to throw their hats into the ring.  

Mobile brokerage Robinhood has leaned into prediction markets too, partnering with Kalshi to offer contract trading on professional and college football in August. Those offerings have since expanded and are unlikely to slow soon, with Robinhood CEO Vlad Tenev characterizing the prediction market space as being “on fire” during the firm’s Q3 earnings call. 

In late October, weekly prediction market volumes topped $2 billion for the first time, led by Polymarket and its sports offerings. 

Polymarket was effectively banned from the United States by the CFTC in 2022, but after acquiring a DCM license via an acquisition earlier this year, it is poised to return with legal offerings for United States residents.

(Disclaimer: Decrypt’s parent company Dastan also operates a prediction market platform, Myriad.)

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